January 2016

Hey! Look what you missed on our Facebook page,
Pet Wellness Pulse!

Our Facebook page, Pet Wellness Pulse, is your go-to source for credible posts to share every day with your clients on canine and feline health and other fun and interesting topics. Please follow us and share our content with pet owners. It can even be customized! Below are some great posts from our page that you may have missed.

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In the January monthly practice newsletter, our focus is on kidney and urinary tract health. You’ll find Facebook posts, tweets and copy for your practice website or newsletter that encourage pet owners to start the new year off right by taking better care of themselves and their pets!

How many of your clients know that 75% of their pet’s kidney function must be lost before there is a substantial increase in their bloodwork?

How many of your clients understand that kidney (renal) failure is not the same as the inability to make urine? Most pets with renal failure make large volumes of urine to try to remove the waste products that are building up in their blood. This apparent contradiction between the large volume of urine produced and loss of kidney function is often confusing and misleading for pet owners.

Use the social media and website content in the next section to educate your clients about the benefit of preventive healthcare when it comes to kidney and urinary tract health.

Kidney and Urinary Tract

Which patients are due for their yearly checkup? Check your files then contact all of your clients you haven’t seen in over a year. You want to remind them to schedule their pet’s annual exam because a yearly checkup guarantees these pets are getting the highest quality of care.

Word for Word

Here are January’s Facebook posts, tweets and copy for your practice website that you can use “word for word.” They focus on the importance of preventive healthcare to keep a pet’s kidneys and urinary tract in optimum shape!

Copy and paste this month’s Facebook posts onto your own page.

Engage clients with this month’s tweets.

Use this month’s website copy online or in your practice newsletter.

Click here for print ad templates, digital banner ads, our public service announcement video and other useful tools your practice can use to promote preventive care.

Want additional Facebook posts on a bunch of topics that you can immediately share with your clients? Like our Facebook page, Pet Wellness Pulse! If you would like new content every day, click on our page every day. Remember, unless you regularly share Pet Wellness Pulse posts with your clients, not all of our posts will automatically show up in your practice newsfeed. So whenever you want new content, click on Pet Wellness Pulse to get it!

Campaign in Action

Attention all veterinary technicians and practice managers!

Explore updates on our pet owner advertising campaign and preventive pet care in the news.

Campaign in Action
PHP’s Facebook Learning Series
provides easy-to-follow tutorials
like scheduling Facebook posts

Success Stories

Read how other practices put the Partners for Healthy Pets Resource Toolbox to work.

When veterinary practices take advantage of the opportunities social media has to offer, it can improve the quality of care for patients. The American Animal Hospital in Randolph, NJ is a veterinary hospital that is maximizing their social media presence and reaping the rewards for patients, clients and staff, thanks to Partners for Healthy Pets.

“All of the Partners for Healthy Pets content is very user friendly for me--the Facebook posts, the tweets, the website copy. I copy and paste every Monday at 9 a.m.,” says Mary Confer, Reception Manager of American Animal Hospital in Randolph, NJ. Ms. Confer uses the Partners for Healthy Pets Monthly Practice Newsletter and the PHP Facebook page, Pet Wellness Pulse, for their practice’s Facebook page, Twitter account and monthly newsletter that is emailed to clients. When asked why she utilizes PHP resources, she says they save her time and the content “helps keep the pets healthy.”

Success Stories
American Animal Hospital
Reception Manager,
Mary Confer and Jake

American Animal Hospital longtime client, Meghan Behnke says, “I check in with their Facebook page almost every day because I get to learn how to take better care of Cooper and Jasper [her two dogs]. Plus, the posts are funny and cute and it’s a way I stay connected.”

Get inspired! Read more from practices that have seen success using the PHP tools and resources.

Partners for Healthy Pets is dedicated to ensuring that pets receive the preventive healthcare they deserve through regular visits to a veterinarian. We are committed to working with you to enhance the health of your patients and your practice. Learn more about all the tools available to your practice in the Partners for Healthy Pets Resource Toolbox at www.partnersforhealthypets.org.

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