Campaign in Action

Just before midnight on December 31st, the Partners for Healthy Pets PSA was aired on CNN’s New Year’s Eve show with Kathy Griffin and Anderson Cooper. The duo led the network to No. 1 in cable news during their New Year’s Eve coverage, according to CNN’s press release.1

CNN brought in 1.597 million total viewers and 729,000 viewers between the ages of 25 and 54 from 9 PM to 12:30 AM.1 Click here to view the Partners for Healthy Pets PSA that aired during this programming.

1Huffington Post, “Anderson Cooper, Kathy Griffin lead CNN to #1 on New Years Eve”, January 06, 2015