October 2014

Our Advertising Campaign to Pet Owners

We’re talking to your clients about the importance of yearly checkups and encouraging them to come see you!

Partners for Healthy Pets launched a national consumer ad campaign to bring more clients to your practice for yearly checkups and preventive care. The campaign includes TV, print, digital and public relations – all designed to communicate the value of yearly checkups.

Advertising Campaign

Let us help YOU see more pets!

How?

Use this month’s Partners for Healthy Pets monthly practice newsletter! We’ve included ready-to-use Facebook posts, tweets and content for your practice website that can be used “word for word.” You don’t need to change anything! Go ahead, take them to motivate your clients to schedule their pet’s yearly checkup with you today.

October is the month for witches, pumpkins and things that go bump in the night. But what about bumps…on the skin? Let’s talk about lumps and bumps and other dermatologic issues!

Stay

When it comes to skin, is it a tick or a tumor? A skin tag or a nipple? A fatty lump or a malignant cancer? All of these common owner questions are best answered by YOU. You are the expert to accurately assess the pustules, lipomas, mast cell tumors, alopecia and everything in between.

That’s why it’s time to check in with your clients and their pets. Contact all of your clients (especially those “inactive” clients you haven’t seen in 12-18 months) to schedule their pet’s yearly checkup today. Every patient will benefit from a full dermatologic evaluation as part of their annual exam.

Use the “Word For Word” section below to encourage your clients to make an appointment today.

Word for Word

Here are this month’s Facebook posts, tweets and copy for your practice website that you can use “word for word.” They’re designed to rally your clients to schedule their pet’s yearly checkup.

Click here for this month’s Facebook posts.
Click here for this month’s tweets.
Click here for this month’s website copy.

Does your practice need more? Click here for print ad templates, digital banner ads, our public service announcement video and other useful tools your practice can use to promote preventive care!

The Campaign in Action

What people are saying about the campaign

To see updates on our consumer advertising campaign and preventive pet care in the news, click here.

Campaign in Action
Bobbie Cotton (center), manager of Animal Family Veterinary Care Center in Davenport, Iowa, used resources from Partners for Healthy Pets to implement guidelines for preventive care from the AVMA and American Animal Hospital Association.

Success Stories

Read how other practices put the Partners For Healthy Pets Resource Toolbox to work.

Do you want to learn ways to help your practice become even more feline-friendly and increase the satisfaction of cat owners?

Click here to learn more.

Success Story
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