Campaign in Action

In an effort to raise awareness of the importance of preventive pet healthcare, Partners for Healthy Pets is running online video and paid search advertising throughout 2015.

The use of digital media continues to grow, as 94% of our target pet owners are online 5 or more times a week. Our target pet owners are also 30% more likely than the general population to stream videos. Bring on the cute kitty videos!

Overall, digital media is a great way to get the word out on preventive pet healthcare and drive pet owner visits to healthypetcheckup.org! Keep an eye out for the Partners for Healthy Pets digital ads!